Sooki Sesame Oil

Sooki Sesame Oil

Sesame oil. Let’s talk about it. Here at the studio, we love it, but we’ll be honest, it mostly stays tucked away in our cabinet. So we were especially excited when Sooki hit us up about bringing their product to market. We got to try it, we loved it, we ate a little too much of it, and we were excited to give it a brand and physical presence that could break out of the cabinet and onto kitchen countertops around the world.

Rooted in Sooki Food's family story (Sooki is their nickname for their mother) and traditional production methods, the identity and packaging feel partly nostalgic, partly modern, and very delicious. Did we mention we can’t stop pouring this on everything? Eggs, noodles, vegetables, each other, probably even a few things that shouldn’t have sesame oil on them. dklfj ///‘’’ oops sorry about that, my hands are a little oily. Anyway, we’re very happy Sooki found us and invited us to help bring their vision for this incredible sesame oil to life.

Client

Sooki Foods

Sooki Wordmark
Illustration of character
Postcard
Illustration of character with the word "Enjoy!"
Bottles of Sooki Sesame Oil
Bottom of bottle/label
Rear of label, showing suggested ways to enjoy
Neat arrangement of Sooki packaging
Packaging
Packaging
Website homepage example
Business Cards
Recipe Cards
Sticker sheet
Menu
Display of 3 Sooki bottles with packaging

Client

Sooki Foods

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